Background

Too often entrepreneurs develop businesses with the predominant idea of making profits. There are some companies that do become value-oriented but later when getting wise. Or there are those companies that simply tend to disguise their true motivation (to maximize their profits) by pretending to include social responsibility principles into their corporate strategies.

Gone are the days when consumers’ behaviors were limited to a simple purchase of a product or service. The modern buyer approaches the purchase of products consciously, each time voting for the future of an enterprise. Each consumer acts as a fair judge and the hero. As a judge, a consumer evaluates a company’s contribution to the sustainable development of the planet. As a hero, a consumer transforms and dares to change the world for better.

This is how MADE BY WOMAN standard was born. MADE BY WOMAN contributes to transforming the passions and social concerns of small producers into responsible global businesses.